TURN YOUR LOVE OF STYLE INTO CAREER SUCCESS.
the GLOBAL STYLE ACADEMY
EVERYTHING YOU NEED TO BE AN ELITE 6 FIGURE STYLIST.
New year class dates out now!
4th February 2025
Join the Waitlist and be the first to know.
Join the waitlist and get a free brochure on how GSA can transform your career.
Ready to build your dream career to next-level success?
Let’s get you on board, business style!
First and foremost, this is not a basic course.
Our mission is to train and coach stylists of all levels to reach their personal goals. As a student on one of our courses, you will progress individually within the group and develop your own unique skills to next level success.
Whether you are ready to start a personal styling career or already have one, if you are serious about being an ELITE STYLIST- the GLOBAL STYLING ACADEMY is your next port of call.
And so here are the whys….
You are Your BEST Investment
ELITE PERSONAL STYLING COURSE
Develop an unstoppable mindset and learn how to start, scale and sustain a profitable, purpose-driven styling business.
• 20 LIVE (not pre-recorded) training sessions ($5,000 value)
• 10 LIVE mindset sessions ($2,500 value)
• 10 intensive modules with in-depth workbooks and career focused tasks ($1,200 value)
• 2, 1:1 private coaching sessions, personalized to your unique abilities ($1,000 value)
• Personalized feedback on completed tasks and exercises for each module ($1,250 value)
• 6 bonus guides and forms, developed and perfected over years of being in business($500 value)
• How to close a sale and sales script ($250)
• Access to private Facebook & Whatsapp for instant support ($600)60
• How to be smart with your money and think like an entrepreneur
• How to Give Professional Presentations training manual ($250)
• Access to live special guests in Kim & Isobel’s network as well as access to their masterclass library ($480)
• Two months complimentary access to the Private Club ($80)
Total Value of $13,110
Meet Our Students
YOUR SUCCESS IS OUR SUCCESS!
MEET YOUR INSTRUCTORS
We've been in the business of transforming people’s lives through the art of successful dressing for a combined five decades, but nothing gives us more pleasure than to see our students build styling businesses as successful as ours. Our philosophy is, “your success is our success” and we are 100% committed to seeing you achieve your financial and personal goals.
KIM APODACA + ISOBEL KERSHAW
The Curriculum
PERSONAL STYLING COURSE
LESSON #1:
101 The Styling Industry
OVERVIEW:
This is a high level breakdown of the Styling Industry.
Fashion terminology, how to look and sound like an expert stylist so that you can charge higher fees for your services
The skillset of a successful stylist to ensure you stand out
Understanding the fashion system and the role you, as a stylist, play
The different types of stylists because no 2 stylists are the same
LESSON #2:
Color, Trends & Accessories
OVERVIEW:
Learn the fundamentals of the art of styling. Color, Trend and Accessories make looks, show relevancy and transform clients.
How to use color as a fashion expert
Accessing the current trends and how to incorporate them into your clients wardrobe
Accessories – understanding the trends and the power of accessories
LESSON #3:
Body Shapes
OVERVIEW:
The form and function of shape, body shape. How to cultivate body positivity in your dressing room. Fit is everything. Understanding this will allow you to make every client look their best.
Guidelines for styling the different body shapes. Real bodies have nuances, including petite and plus sizes
Brand match to bodyshapes - how to ensure you pull the right brands for a clients bodyshape
Fit is EVERYTHING.
Learn how to effectively communicate these concepts to your clients.
LESSON #4:
Styling Fundamentals
OVERVIEW:
These are the “How To’s” of styling. Learn the skill of a successful working stylist.
How to access a clients need
How to perform the ultimate wardrobe detox like a pro
How to conduct a successful styling session
Learn how its done in Europe and in USA
LESSON #5:
The Art of the Shop
OVERVIEW:
Shopping as process, honed for clients. This is a make or break skill for an Elite Stylist.
The do’s and don’ts of performing the perfect shopping experience for your client
How to shop for your client if they are not with you
Mistakes to avoid
How to avoid looking like a rookie stylist to brands and boutiques.
How to build relationships with brands, boutiques, designers and department stores
Understanding studio pull and consignments
Setting up an in home boutique for your VIPS
How to maximize your revenue
LESSON #6:
Styling Virtually
OVERVIEW:
How to conduct a successful virtual styling session, like a pro, using every state of the art tool and the best apps and platforms available today.
Understanding the different styling platforms on the market today
Understanding the difference between a virtual styling session vs an in person session.
Tech resources & our favorite apps
Mood/style boards.
LESSON #7:
Business Planning & Marketing
OVERVIEW:
Now it’s time to build your business! Lay the foundation for a flourishing sustainable business.
How to get your business started
Crafting a business that works for you
Understanding the different between marketing and sales
4 P’s (Product, price, place & Promotion)
Determining our ideal client & your USP (unique selling proposition)
LESSON #8:
Personal Branding
OVERVIEW:
As a Stylist, You Are Your Brand!! How you show up matters and will impact who your clients will be and your bottom line.
Understanding the importance of branding
What your branding says about you
Steps to creating your own brand
How to be unique that aligns with you and your brand
Defining your unique client avatar and your mission statement
LESSON #9:
Client Acquisition
OVERVIEW:
This is where everyone wants to start… the client is King/ Queen. Understanding your ideal client is key to the success of an Elite Stylist.
Where are you going to find your ideal client
Elevator pitch and your mission statements
How to ace a presentation
How to sell without selling
Where to find clients other than social media platforms
How to convert a lead into a sale
Customer maintenance
LESSON #10:
Building your Audience & Maintaining your presence
OVERVIEW:
A profitable and sustainable styling business is the goal. Social media is a huge tool for a stylist.
Social media and what does it look like for a stylist
Strategies for content creation
Tips from professional influencers on how to build your social media platforms
Maintenance +Process are how to create a sustainable business.
MINDSET MONDAYS
10 week bootcamp into developing an unstoppable entrepreneurial mindset
OVERVIEW:
9 out of 10 businesses fail within the first 5 years, out of that 10%, 9 out of 10 businesses fail within the first 10 years. That leaves you with 0.01% of being successful. What makes some businesses successful and others not. Tony Robbins says it's 80% mindset and 20% mechanics.
Creating a Vision & Uncovering YOUR why
Developing an abundant mindset, understanding the Law of Attraction
Creating new habits and developing your own successful patterns to get different results
Learning effective planning, execution and reviewing of Long term and short term goals
Money Literacy
Overcoming poor money mindset and old belief systems
Imposter Syndrome, quieting the inner critic
Conquer the fear of failing by understanding your purpose
Business etiquette
Be an Business owner and not a operator
New year class date out now!
4th February 2025
Join the Waitlist and be the first to know.
Join the waitlist and get a free brochure on how GSA can transform your career.
Certified Men’s Styling Course
Styling men is a very different skill set to styling women and having the knowledge to do both will double your revenue as a stylist. This 5 week course will teach you how to confidently style men and talk their language. You will learn how to measure and know which brands and blocks work for your clients. You will learn how to successfully execute a gentleman’s wardrobe appointment with the different elements and mathematical analysis. An overview of men’s tailoring body shapes is also a fundamental part of the course, along with advanced knowledge of this new area of styling, to enable you to add more services to your business and upscale effortlessly to the next level in your career.
5 mindful habit classes over zoom.
How to measure and tailor men’s suiting with a master tailor $250
Understanding the nuances between Men’s styling and Women’s style sessions
Total Value $4,750
5 weeks of training
12 virtual classes over zoom $3000
Weekly assignments and tasks with feedback. $1500
Learn how to double your revenue by implementing men’s styling into your toolbox.
Men’s Class Returns in Fall
November 5th 2024
Join the Waitlist and Double Your Revenue.
Is GSA Right for Me?
GSA Is For You If…
✔️ You want to learn the ins and outs of building a profitable, sustainable styling business.
✔️ You’re ready to commit to a fun, and at times challenging, program that's going to change your life.
✔️ You love all things style and are ready to make it your full time career.
✔️ You’re excited to join a thriving community of stylists that you can network with and get feedback from.
✔️ You want to create a unique styling business that works for your lifestyle and goals.
✔️ You want to learn from the best and be one of the best!
GSA Isn’t For You If…
✖️ You aren’t sure if you are ready for a real styling business.
✖️ You aren’t willing to fully commit and put in the work. This is an in-depth program, not fashion fluff.
✖️ You don't want real, hardcore advice from elite stylists and top professionals.
✖️ You are afraid to invest in yourself and your future.
✖️ You want a business that is cookie cutter, same as everyone else.
✖️ You already have your dream career, are making more money than you thought was possible and know everything.
ISOBEL KERSHAW
Founder – The Stylist London
Founder – The London Finishing Academy
Isobel, having been in the fashion Industry for over 30 years, has certainly earned the title of Style Expert .What she doesn’t know about fashion, isn’t worth knowing. With a degree in Fashion and Textiles she carved her career, firstly, working with many notable designers such as Loewe, Alfredo Caral, Linka Cierac and Jacques Azagury. Her next career move was to be offered a place on the prestigious Harrods Executive training scheme, the finishing school for retail and fashion, where she worked for 9 years up to Acting Director. During this time, she worked with luxury brands such as Prada, Jill Sander, Roland Mouret to name but a few. Her final career move was to the position of Head of Buying for evening wear brand Frank Usher where she was then promoted to Product Director.
Whilst an exciting role, heading up the design team, her life took a turn to enable her to consider taking the plunge to setting up her own business. With styling being her passion, and very little competition at the time, she started her own styling business, which today is called The Stylist London. She partnered with a TV presenter of ‘ 10 years younger’, but recognised that it was better to build her own dream rather than help someone else build theirs. She has worked with 1000 of clients, where her ethos is to give them the confidence to look and feel their best in everyday life. From styling corporate clients, both male and female, to celebrities and mums, she styles absolutely everyone, from all walks of life, who are ambitious to up level their image, confidence and success through the art of successful dressing.
She is a public speaker, being booked for many inspirational presentations talking about all things style and non-verbal communication. She wrote and launched the first Style Academy in 2008 for styling both men and women. Her biggest passion is coaching the future’s next top stylist, sharing her secrets, knowledge, and experience with fashionistas all over the world.
KIM APODACA
Founder – Recharge Your Style
Founder – The Career Lab
Kim is an expert on all things style. She’s a Los Angeles based celebrity and executive stylist who works with clients across the globe. Kim was born and raised in South Africa and holds a degree in business management & Industrial Psychology. For the past 17 years, Kim has helped her clients to redefine their style that embodies their personal brand and elevates their professional status beyond what they thought possible. Drawing from her experience both from the world of fashion & business, she has spoken at numerous corporations like World Federation of United Nations Associations, NYU, FIT (NYC), TealHQ, Hogan Lovells Law Firm & Bloomingdales. Kim is the founder of Recharge Your Style and Co-founder of Our Career Lab. Kim also founded the Global Style Academy where she can inspire the next generation of stylists.
Kim's niche is helping those who are at a transition in their lives or who have lost their self-identity and need to reinvent themselves. With a well-trained eye, Kim will not only help you reimagine your look, she will also create the image of who you want to be in the world so you can look great, feel great, and be great. Kim will help you rediscover your inner beauty and magnificent energy.
Kim’s approach is holistic. She works from the inside out at first, understanding each client’s lifestyle, needs and goals. Kim then puts together a unique personal style and self image that will help you build your confidence & self worth. Leaving you with more time to spend on matters which are important to you, so you are always prepared for what comes next. Getting dressed each day should be intentional, as well as, quick and easy. Today Kim has dedicated herself to her passion for style and helping people realize their full potential. With clients ranging from Hollywood Celebrities, lawyers, doctors, entrepreneur & C.E.O's., all share a simple truth, when you feel confident in the way you present yourself at all times, you will have the tools to achieve the rich fulfilled life you are destined for.
FAQs
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GSA (The Global Style Academy) is a fashion school for stylists.GSA was formed to address the global pandemic and help those who wanted to be personal stylists anywhere in the world. This academy is taught online and in person and will teach you everything you need to know to get your career started in the fashion industry as well as the business of being a stylist.
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We do not give scholarships or financial help because we are a career training school rather than an official university. We do, however, offer affordable payment plans to make the workshops available to everyone who is serious about furthering their fashion education and career.
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Payment plans break the total cost of the program down into monthly payments spread across 3 months. The amount of the payment depends on the full price of that particular class.
Once you enroll in a class using the payment plan option at checkout, your credit, debit card, or PayPal account will be billed for the first installment. You will be charged that same amount on or around the same date each month until all of your payments have been completed.
Registering for a class using a payment plan gives you the same access to the training modules as those students that pay in full.
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The Global Style Academy is backed by a 100% satisfaction guarantee. Here’s how it works: If you do the work and don’t get value within the first 14 days from the start date, submit your completed worksheets within the first 14 days, let us know that you are unsatisfied and we will give you a full refund. Simple as that. Do the work, and if you’re not happy, we’ll make it right with a refund. (Please see our complete terms and conditions here for details)
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Each class is recorded and stored on a drive. You will have access to these videos until the end of the session.The workbook module is uploaded each week before class and are downloadable.
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Yes! After completing each course and submitting all of your assignments, you will receive a downloaded certificate of completion. To be eligible for a certification, you must have completed all of the tasks and attended the majority of the classes.
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The Personal Stylist Certification class usually runs on a Tuesday & Fridays from 10am PST – 11:00 PST. Mindset Mondays run from 10am - 11am PST
The Men’s Styling Course is usually on Wednesdays & Fridays from 10am PST – 11am PST
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We have an alumni facebook and whatsapp group. We also have and we try to meet once a month. Job postings and other announcements are also on the page.
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We will give you two 1:1 sessions during your 10 week course so that we can tailor your learning specific to your business.
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This course is designed for people at all levels. This is a virtual class and not pre-recorded, thus allowing us to tailor each class to your desired level. We give you the powerful tools and resources you need to either become a stylist from start or finish or this course will be like a bootcamp and help you take your business to the next level.
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Enrollment in our classes is open to anyone of any age. GSA welcomes you with open arms and is committed to your success, whether you're just starting out or making a substantial career move. We've trained students as young as 16 years old and as old as 60 years old, all of whom have gone on to develop successful careers. It isn't about your age; it is about your dedication!
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Successful stylists are among the highest-paid professionals in the fashion world, and the training we provide will greatly boost your chances of success.
Despite our unwavering faith in our ability to put you and your career on the fast track to success, it's vital to remember that, like any creative endeavor, there will be some growing pains. Before you move up to a major stylist role as a Fashion Stylist, or a period of styling 'test customers' for Personal Stylists, it's likely that you'll have to do some internships and assistance.
What we can guarantee is that your success is our success and we are dedicated at making you as successful as we can.
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This is the only course taught by two working stylists who are at the top of their field. Both stylists are still working in the industry. You not only learn from an American stylist but also a British stylist. Being a stylist doesn't mean you are a great teacher, Isobel has led her in person academy in London for several years and Kim has a CBEST diploma for teaching. GSA also offers private coaching which is included in each Full Elite Stylist Course. This course not only teaches you how to be a successful stylist but also how to run your business, realign your mindset, unblock any mental blocks around abundance and confidence and helps you create a business that works for YOU.
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